
Baird Center Expansion
Convention center expansion facilitates multiple, simultaneous events with unrivaled experience
In partnership with C.D. Smith, Gilbane provided construction management at-risk services for the Baird Center Expansion. The expansion was a cutting-edge effort that set new industry standards, featuring dynamic design elements unique within the convention industry. It met rigorous environmental requirements, and its contractor qualifications emphasized community impact and engagement, delivering meaningful benefits to the local economy..
Project Overview
- Added 300,000 SF to the original space, approximately doubling the size of the convention center
- Added 24 new meeting rooms, 400 indoor parking spaces, six loading docks, and an executive kitchen
- Features a fourth-floor ballroom with space for 2,000 guests
- In addition to the expansion, the project also included a full renovation of the existing convention center
- Achieved LEED Gold certification
“Doubling the size of the convention center allows us to execute multiple, simultaneous events bringing more visitors to Milwaukee to attend conferences and patronize local businesses. Meeting planners can expect flexible meeting space, robust IT infrastructure, and top-of-the-line health and safety features, along with our signature Bold, Proud, Experience Obsessed service delivery approach.”
Marty Brooks
President and CEO
WCD
Quick Stats
- Client:
- Location: Milwaukee, WI
- Architect:
- Size: 650,000 SF
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Awards:
- ENR Midwest, Award of Merit – Best Projects
- Milwaukee Business Journal, Real Estate Award
- The Daily Reporter, Top Projects
650,000
square feet
300,000
square foot addition
400
indoor parking spaces
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